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News Story

Moray residents have had their say on the development of the Moray Growth Deal – and they like it.

The growth bid is a government-backed regional deal designed to boost economic growth across Moray.

Part of the process of attracting government support is to demonstrate residents are behind the bid. To gauge this support the ‘My Moray’ campaign was launched in July

This included a dedicated website, attendance at local events, briefings to community groups, engagement with the local business community, specific workshops at Moray College and the My Moray social media campaign.

All this activity has resulted in 1,200 responses to an online survey to ascertain the wants and needs of Moray locals and its business community. The survey showed an 83 per cent approval rating for the deal, with the top areas people wanted to see improvement listed as jobs, education, leisure/recreation and business growth.

There have been huge levels of interest in the Growth Fund bid among residents, as well as local businesses pledging their support.

During the campaign, the My Moray website has seen more than 3,000 unique visitors, while the My Moray Facebook, Instagram and Twitter following is now in excess of 1,000.

A total of 53 students attended the Moray College Workshops and agreed with the objectives of the Moray Growth Deal to address issues that were relevant to them and their future in Moray.

From the survey it emerged that 70 per cent of students are likely to leave the area following completion of their studies. The most common reasons for leaving the area were cited as jobs, housing, leisure and rural transport, which the bid is designed to address.

The completed surveys will be analysed and reflected in a report to Moray Council and form the basis of further discussions with the Scottish and UK Governments.

John Cowe, Chair of Moray Economic Partnership, said:

“The My Moray campaign was launched to encourage people to get behind the Growth Deal and think about what the future of Moray will look like.

“Thank you to everyone who has completed the survey, pledged their business support and engaged with the campaign at various events and on social media. From increased job opportunities, higher wages and better education to improved digital connectivity and better cultural offerings, we can work towards tangible improvements for residents if the Moray Growth Deal bid is successful.”



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